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Oliver Buchannon
Chris M. Walker
This Kills More Businesses Than Bad Products Do...

Apr 25, 2026

•

2 min read

This Kills More Businesses Than Bad Products Do...

...it nearly BROKE mine

Chris M. Walker
Chris M. Walker
Ai Des

Apr 24, 2026

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2 min read

Ai Des

...and it’s coming for yours

Chris M. Walker
Chris M. Walker
I Want You To Fire Someone Today

Apr 23, 2026

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2 min read

I Want You To Fire Someone Today

...and you already know who

Chris M. Walker
Chris M. Walker
I sent 100,000,000 emails

Apr 22, 2026

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2 min read

I sent 100,000,000 emails

...and it's not enough

Chris M. Walker
Chris M. Walker
Close to a million orders through Legiit. A 7 figure agency before that. Neither worked because I had a better product.

Apr 21, 2026

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2 min read

Close to a million orders through Legiit. A 7 figure agency before that. Neither worked because I had a better product.

They worked because I had distribution before I had the offer.

Chris M. Walker
Chris M. Walker
I've built a 7 figure business, an 8 figure business, and a nonprofit.

Apr 20, 2026

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3 min read

I've built a 7 figure business, an 8 figure business, and a nonprofit.

There's one lesson I wish I had on day 1.

Chris M. Walker
Chris M. Walker
How to use Claude to audit your email sequences and find what’s broken

Apr 18, 2026

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3 min read

How to use Claude to audit your email sequences and find what’s broken

How to use Claude to audit your email sequences and find what’s brokenThink Big Minute #5If you have an email sequence running right now and it’s not converting, you’re guessing at what’s wrong.Stop guessing.Go copy your entire email sequence.Every email.Subject lines, body copy, calls to action, all of it.Paste the whole thing into Claude.Then tell it what the sequence is supposed to do.Generate booked calls.Get people to buy.Get them to sign up.Whatever the goal is.Then ask Claude to tear it apart.Where does the momentum drop off.Which email feels like it came from a different person than the first one.Where did I bury the call to action.Where am I talking about myself when I should be talking about the reader’s problem.Which subject line would you not open.Claude will go email by email and tell you exactly where people are probably dropping off and why.Not vague stuff either.It’ll tell you that email three is too long and the ask comes out of nowhere.That email five repeats the same pitch as email four and by that point they’ve tuned you out.That your subject line on email two sounds like spam.I’ve done this with sequences I thought were solid.Claude found problems I’d been staring at for months without seeing.It takes about five minutes.You paste it in, you ask the right questions, and you get back an audit that would cost you hundreds of dollars from a copywriter.Go do it right now with whatever sequence is running in your business today.You’ll find at least two or three things to fix immediately.Think Big

Chris M. Walker
Chris M. Walker
The worst way to pick a niche is to pick one you're passionate about.

Apr 17, 2026

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3 min read

The worst way to pick a niche is to pick one you're passionate about.

The worst way to pick a niche is to pick one you're passionate about.I just used Claude Cowork to find a niche worth pursuing in about 15 minutes.It would have taken me days to do this manually.Think Big Minute #5.Here's what most people do when they're trying to pick a niche.Brainstorm a list of ideas based on what they like. Google around for a few hours. Read some blog posts. Check a few Facebook groups. Get a gut feeling. Go all in based on vibes.Then 6 months later they realize the market is too small, the margins are terrible, or there are 4 massive players who own all the traffic.Or.You open Claude Cowork and give it one prompt:"Find me a niche worth pursuing. Look at every angle. Growing markets. Rising search demand with weak competition. Industries where customers are unhappy with what exists. Underserved audiences. Gaps nobody is filling. Come up with the ideas yourself. For each one, pull the top competitors, what they charge, their traffic, the biggest customer complaints, and where the opportunity is. Rank them by upside. Tell me which one to go after and why."Then you walk away.Cowork goes looking. Cowork pulls Google Trends data, competitor sites, pricing pages, review sites, Reddit threads, SEO data. Cowork finds the niches. Cowork cross-references all of it and hands you a ranked list of real opportunities.You didn't brainstorm. You didn't guess. You didn't pick something because it sounded cool.Cowork did the thinking. You got the answer.The kind of research that used to take days of clicking around, reading forums, pulling data from 5 different tools, and trying to piece it all together in your head.Done in one prompt.Before you spend 6 months building something nobody wants, spend 15 minutes letting Cowork tell you where the real opportunity is.Think Big

Chris M. Walker
Chris M. Walker
I just watched Ai do 4 hours of SEO work in about 20 minutes.

Apr 16, 2026

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3 min read

I just watched Ai do 4 hours of SEO work in about 20 minutes.

I just watched Ai do 4 hours of SEO work in about 20 minutes.While I made coffee.Think Big Minute #4.Here's the old way to find every keyword your competitors rank for.Log into Ahrefs. Pull reports for 3 competitors. Export 3 CSVs. Dump them in Excel. Deduplicate. Cross-reference against your own rankings. Filter by search volume. Guess at intent. Try to prioritize.Lose an entire afternoon.Realize you forgot half the keywords. Start over.Or.You open Claude Cowork on your desktop and give it one prompt:"Log into Ahrefs. Pull every keyword my top 3 competitors rank for. Find the ones where all 3 rank on page one but I don't rank at all. Group them by search intent. Flag the commercial ones. Build me a content plan in priority order."Then you walk away.Cowork logs in. Cowork pulls the data. Cowork sorts, filters, analyzes, and hands you a content plan.While you're making coffee.The data still comes from your SEO tool. You still need Ahrefs or SEMrush. That part isn't going away.But the clicking, the exporting, the sorting, the analyzing, the deciding what matters?Dead.If you're still doing this manually in 2026, you're not behind on Ai.You're behind on being smart with your time.Think BigBest,Chris

Chris M. Walker
Chris M. Walker
Stop lowering your prices. The price was never the problem.

Apr 15, 2026

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3 min read

Stop lowering your prices. The price was never the problem.

A $500 service described well will outsell a $50 service described poorly every single time.

Chris M. Walker
Chris M. Walker
Most businesses are spending thousands to bring customers in the front door while ignoring the reason they're walking out the back.

Apr 14, 2026

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2 min read

Most businesses are spending thousands to bring customers in the front door while ignoring the reason they're walking out the back.

Most businesses are spending thousands to bring customers in the front door while ignoring the reason they're walking out the back.

Chris M. Walker
Chris M. Walker
They Were Interested, You Did Nothing!

Apr 13, 2026

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2 min read

They Were Interested, You Did Nothing!

Think Big Minute #1

Chris M. Walker
Chris M. Walker
Think Big Minute

Apr 12, 2026

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2 min read

Think Big Minute

Chris M. Walker
Chris M. Walker
Frameworks

Aug 10, 2025

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9 min read

Frameworks

...proper decision making structures

Chris M. Walker
Chris M. Walker
Being Consistent

Aug 7, 2025

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1 min read

Being Consistent

...even if you don't feel like it

Chris M. Walker
Chris M. Walker
How To Raise Your IQ

Aug 6, 2025

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3 min read

How To Raise Your IQ

...even if you are dumb

Chris M. Walker
Chris M. Walker
How To Sell Anything...

Aug 5, 2025

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3 min read

How To Sell Anything...

...when you suck at sales

Chris M. Walker
Chris M. Walker
What Business Are You ACTUALLY In?

Aug 4, 2025

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4 min read

What Business Are You ACTUALLY In?

Chris M. Walker
Chris M. Walker
"I'm an introvert"

Aug 3, 2025

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5 min read

"I'm an introvert"

...actually no, you aren't.

Chris M. Walker
Chris M. Walker
The Complexity Directive

Aug 2, 2025

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5 min read

The Complexity Directive

Chris M. Walker
Chris M. Walker

Chris M. Walker Daily Newsletter

Daily emails… some will be entertaining, some will be educational, none will have anything for sale.

© 2026 Chris M. Walker.
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