Most people would rather be broke than bored. That's the whole reason they're broke.

Most people would rather be broke than bored. That's the whole reason they're broke.

I eat the exact same breakfast every single day.

Think Big Minute #61

Not because I'm lazy. Because I picked my breakfast based on what it does for me, not on whether it entertains me.

It's healthy and it keeps my brain sharp for hours. It's easy to make and it's mapped exactly to the goals I'm chasing.

So why would I change it?

Most people couldn't do this and it has nothing to do with cooking. The sameness would eat them alive. They need a little hit of "new" every morning to feel something, so they trade the thing that works for the thing that's interesting.

I go to bed in the same one hour window almost every night for the same reason. It isn't exciting. It works. That's the whole point.

Your problem was never talent. You can't stand being bored, and the things that build a life are boring.

It's the same workout every week for years before it shows on your body. The same boring hours before the business turns. None of it feels like anything while you're doing it. It just works. And you can't make yourself do it, because dull feels like death to you.

So you quit and go find a new diet. Then you blow up a business that was working because running it the same way every day stopped feeling exciting. You call it trying something new. You were just bored.

You've known exactly what to eat for years. You reach for variety you don't need and then act confused when nothing changes.

It's the same story with your money. Same with every relationship you torch the second it stops being exciting.

You're not unlucky. You're not waiting on some missing piece. You're bored, and you'd rather be broke than be bored. So you stay entertained, and you stay exactly where you are.

The boredom you keep running from is the exact place your results were hiding the whole time.

If you actually want out, the whole thing is simple:

1. Find the boring thing that already works. You know what it is. It's the thing you keep abandoning the second it stops being fun.

2. Strip every decision out of it. Make it identical every time so there's nothing to switch up and nothing to think about.

3. Pick a long window and refuse to change anything inside it. Ninety days minimum. A year is better.

4. When you get the itch to change something, don't. You're just bored again. Go get your stimulation somewhere that isn't your livelihood.

None of that is hard. It's just boring. Which is exactly why you won't do it.

That's why I eat the same breakfast every day.

And it's why you can't.

Think Big

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